Role: Creative Lead

The brief: Create a show-stopping 30” ad that showcases the ethical mission of Tony’s Chocolonely, bringing the brand world to life in its first ever TVC.

The creative: Tapping into the cultural revival of WWE, the advert personified the Tony’s brand and it’s mission in a colourful showdown, all tied together under the slogan: “There’s fight in every bite”.

Plus a few other bobbins I helped create: